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Your Northampton Open House

When trying to sell Northampton, Amherst, or other Pioneer Valley real estate, an open house is great, and time-saving, opportunity for attracting a large number of potential buyers to view your space.  Your Realtor may suggest not only an open house for the public, but also a special event that's geared exclusively for other Realtors.

In either case, an open house is a major marketing event for your Northampton home.  If your home makes a great impression and Realtors like what they see, they'll set up appointments for their clients to see your home.  In addition, they may also send clients to the event that's open to the public, generating essential interest and buzz for your Northampton area property.

Before the big day, you want to take the time to "stage" your Northampton home.  What does this mean?  First, you'll want to clean the house from top to bottom, dusting, vacuuming and removing all signs of mess and chaos.  For unparalleled results, you may want to bring in a professional cleaning service that will really make your home look its best.  You also want to eliminate clutter and minimize the amount of knick knacks and photos on display.  This will allow buyers to better imagine themselves living in your home.

As you continue staging your home for your open house, continue to keep your potential buyer at the forefront of your thoughts.  Buyers are often so distracted if they dislike a room's decoration, that they're unable to see the potential of the space.  To decrease this possibility, you might consider repainting rooms with neutral colors before the open house.  Next, think about creating the most pleasing environments possible in each room, by arranging the furniture in the most comfortable and inviting way. 

On the day of the open house, plan to leave your home while the Realtor shows the property.  Having home owners present can complicate the sale process for even the most seasoned Northampton or Western Massachusetts Realtor.  It's better for prospective buyers if you give them full run of your home, allowing them the freedom to ask questions and make comments, both positive and negative.  Let them have time to fully explore whether your Northampton, Amerst or other Western Mass. home is the right home for them, and your open house will be a great success!